Today we’d like to introduce you to Nick Hooks.
Hi Nick, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
I’m a curator, a culture creative of style, and a connector. How I started and where I am today in my mind in some aspects has been pre-ordained and by the choices I’ve made. My parents named me Nicholas, meaning “Victory of the people”, That in essence is how it started and what has led me to where I am today.
I attended the University of Minnesota where I started to hone my craft. Any social events, or endeavors that brought people together from all walks of life, I wanted to be behind it and or have a hand in it. My friends and I started throwing parties in our small apartment on campus, we’d squeeze in 50-100 people almost every weekend from athletes, Greeks, and your everyday student body. That buzz helped create a part of what I am today.
I was able to transition my social life on campus to the city. I’d go out and connect with the people who were doing what I love to do on a larger scale. That in turn open up doors for me and helped me gain a larger following. From the campus love and cities love you have the birth of the brand MisterHooks.com, Playfessionals.com, The Cool & Co. and most recently my new endeavor Happy As F*ck (Happyasfx.com).
We all face challenges, but looking back would you describe it as a relatively smooth road?
I don’t believe anything that’s a passion or worth having is a smooth road. The hardest part for most is knowing where and how to start. Where to find the information, understanding your brand and your target audience. I struggle with that to this day because I consider so many different factors. To combat that, I try to limit certain options.
Aerodynamically, the bumblebee shouldn’t be able to fly, but the bumblebee doesn’t know it so it goes on flying anyway. Now, I’m learning my wings and my landing.
Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
I specialize in event planning, hosting, brand representation, and connecting the movers and shakers of the Twin Cities. Outside of my personal brand, Misterhooks.com. I have a direct hand in many collaborative efforts. I’m a managing partner of Playfessionals, a premier social network dedicated to enhancing personal and professional endeavors. I curate social events with The Cool & Co., a lifestyle brand in the Twin cities. My recent endeavor, Happyasfx.com (An Unapologetic emphasis. A loud, authentic reiteration.) my mantra brand, I’m the head designer and owner.
Can you share something surprising about yourself?
Most people wouldn’t know that I’m a very public/private person. I have over 500 poems that I’ve written that I’ll publish some time in this evolution of Nick Hooks. Right now Happyasfx.com gets all of my attention.
Pricing:
- HAF Puff Hoodie – $85
- HAF Selfie Tee – $65
- HAF Puff Tee – $40
- Happy Candle – $25
Contact Info:
- Website: Happyasfx.com / Misterhooks.com/ Playfessionals.com
- Instagram: Misterhooks
- Facebook: www.facebook.com/nick.hooks.967
- Twitter: Happyasfx
- Youtube: Mister Hooks
Image Credits
Cordavii Brand Consulting
