Today we’d like to introduce you to Luke, Sari Dewees, Brakke
Hi Luke, Sari, please kick things off for us with an introduction to yourself and your story.
First, a little bit of background on us. Luke is a personal trainer and has worked with hundreds of private clients across the twin cities metro. Not only does he focus on strength and cardiovascular training, but also the critical role nutrition plays on overall wellbeing and performance. Sari is a Doctor of Chiropractic with extensive education in nutrition, specifically its role in disease prevention. We both share a very strong passion for healthy, yet delicious eating which is where the idea for BuffBite Nutrition stemmed from.
Through Luke’s experience, we quickly discovered that the biggest hurdle to diet adherence is a lack of time to plan and prepare meals or lack of cooking knowledge. Without proper nutrition, achieving health and fitness goals can be extremely challenging. Our first customers were Luke’s personal training clients. They noticed significant improvements in their goals both inside and outside of the gym.
From what began as a small operation supplying meals to a few individual customers quickly grew to hundreds, as well as new partnerships with local gyms and training facilities. We have had the opportunity to work with athletes training for the NFL combine, as well as professional level body builders, and everyone in between.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It definitely has not been smooth, but we are welcoming everything that comes with growing a business, even the hardships.
The food industry, especially in Minneapolis, is very strict in its licensing procurement. We spent months working with local departments to acquire proper licensure for our specific business model. Ultimately, this was a hurdle that we were happy to deal with as food quality and safety is of the utmost importance to us.
Our rapid growth posed another obstacle to overcome. Hiring employees is intimidating, and frankly, terrifying at times. It was very difficult to find the trust required to bring others on board a business that we built from the ground up. Employees have the chance to make or break your business, which is something we took very seriously. Thankfully, we have an amazing culture at BuffBite Nutrition with our team of hard working, inquisitive individuals.
Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
We are not your average meal prep company. Here at BuffBite Nutrition we specialize in restaurant-quality, high protein, clean ingredient meals. What does this mean? We carefully curate all of our meals to fit our standards of balanced macronutrients (fats, carbs, and protein) by using whole-food ingredients and from-scratch cooking techniques.
These are not your average plain Jane meals. We utilize tons of fresh produce, herbs, and spices to pack a flavor punch in each bite. We put a healthy twist on meals that are traditionally not thought of as a health food. Why is this important? Healthy eating is not something you shouldn’t dread or perform in waves. It should be a way of life. Something you truly enjoy. Great tasting, unique meals increase our customer’s compliance to their nutrition plans helping them to achieve their goals and create lifelong habits. This is the root of our mission here at BuffBite Nutrition.
As a business owner, making our customers happy is our top priority. We are extremely proud of the fact that we have customers who ordered with us our first week in business who are still ordering each week, to this day. This is a testament to the compliance factor we mentioned above.
Ultimately, our biggest goal as a company is to bring healthy eating to as many people as we can. We offer a variety of different meal sizing to fit everyone’s specific needs. Our regular sized meals are perfect for most customers, while our bulk sized meals are better for individuals with higher caloric needs such as athletes. We also offer family sized portions, a healthy substitute for those busy weeknights where takeout is your go-to option.
How do you think about happiness?
To us, happiness is a fleeting emotion. It comes and goes with the seasons. I think striving for enjoyment of everyday life is the key to living a life filled with joy. The ups and downs, the easy and hard, the wins and losses. They’re all shaping us into who we are going to become. As business owners, this is a crucial lesson that we had to learn early on because not everything is going to go as planned. It’s finding the positive in every situation that will keep you pushing on and shape your perspective to find joy in all things.
Contact Info:
- Website: https://buffbitenutrition.com/
- Instagram: https://www.instagram.com/buffbitenutrition/
- Other: buffbitenutrition@gmail.com
