

Today we’d like to introduce you to Amy Zellmer.
Hi Amy, please kick things off for us with an introduction to yourself and your story.
I purchased MN YOGA + Life Magazine in the fall of 2021 after it had sat idle since 2018. It has been a labor of love to grow the magazine, and now we are officially rebranded to Midwest YOGA + Life Magazine. The Midwest region has much to offer, and a regional magazine has more appeal than a singular state. The yoga, health, and wellness community is growing daily, and many people crave the content we can provide.
Would it have been a smooth road, and if not, what are some of the biggest challenges you’ve faced along the way?
It’s been a smooth ride. Although, I did purchase the magazine during a pandemic lol. Yoga studios and small businesses still need clients in the door, which trickles down to the magazine and getting partners and advertisers. However, I know that the magazine can unite the community and help get things back “online,” so to speak.
As you know, we’re big fans of Midwest YOGA + Life Magazine. What can you tell our readers who might need to be more familiar with the brand?
We are the Midwest’s premier magazine for yoga, health, and wellness enthusiasts and professionals. Our content is locally sourced and thoughtfully curated. The magazine is not strictly about yoga; there is quite a bit of health, wellness, and lifestyle in it, which offers a unique perspective to anyone looking for a print magazine. In addition to the print magazine, we have the MN YOGA Conference in April and are starting to plan conferences across the Midwest. We aim to bring the yoga and wellness community together, making it welcoming and accessible to all.
How can people work with you, collaborate with you, or support you?
We have Annual Partner levels starting at just $250 for the year; this is an affordable way to get your name/brand in front of the community and thousands of readers. Additionally, we have a call for content each year in early April and October, where folks can send in pitches for articles they are interested in writing. We also called for speakers in the spring and fall for our conferences and retreats. There are many ways to get involved and join this growing community!
Pricing:
- Annual Partner starting at $250/year
- Conference ticket $290 (2 day pass)
- Fall retreat early bird pricing $99
- Print subscription $20/year
Contact Info:
- Website: www.midwestyogalife.com and www.mnyogaconference.com
- Instagram: www.instagram.com/midwestyogalifemag
- Facebook: www.facebook.com/midestyogalifemag
- Linkedin: www.linkedin.com/in/amyzellmer
Image Credits
My headshot: Krish Kiefer, Conference and Retreat Picks: Kristina Marshall